Social Media personalities
I’m bilingual and have various quite different interests I share social media posts about. Doing this with only one social media account would lead to an odd mix of content that would be repellent to many. To avoid this, I decided to maintain different social media streams.
The most popular account is @kernellogger, which focuses on the Linux kernel and areas close to it. My. Other posts about Free/Libre and Open Source Software (FLOSS) and occasionally other topics get shared by @knurd42.
Both those account only post English content. There are two more for those that understand German: @thleemhuisfoss focuses on Free/Libre and Open Source Software (FLOSS) and @thleemhuis is a mixed bag like every other Twitter account.
Those accounts are distinct, hence normally posts will only get shared by one account. But there will be an occasional retweet from one account to another, in case a topic is important for different audiences and thus relevant for multiple accounts.